Good Health
- Good Health appears in the Daily Mail every Tuesday and is a key circulation driver.
- The classified section sits in a prime position adjacent to this strongly promoted editorial.
- Anecdotes abound from health professionals on how our readers often quote the Daily Mail when discussing their health issues.
- The Daily Mail is the market leader for Health advertising
Good Health in the Daily Mail
Our readers and their health
- Of the Daily Mail's 4.9 million readers, 3 million take an active interest in the paper's Health section. That's over a million more than the Daily Express, The Guardian and The Independent's total readership combined.
- The Daily Mail is the market leader in Health advertising, carrying 32% of all advertising in the national press over the past year. This suggests we deliver some of the best response for health advertisers.
How do our readers compare? (Facts Exposed)
Sources: NRS July 2009 - June 2010. TGI January - December 2009
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Cosmetic Surgery
"Our advertisements in the Daily Mail have consistently supplied us with good quality leads at a cost-efficient price and as such, form an important and integral part of our advertising and marketing effort."
Clive Sinclair - Pawson's Media, on behalf of Plastic Surgery Partners
- Our health marketplace can enable you to showcase your surgery to 4.9 million adults every Tuesday.
- 1 in 10 Daily Mail readers would consider having cosmetic surgery and 40,000 Mail readers have had cosmetic surgery. That's a higher figure than for any other national mid-market or quality daily newspaper.
Sources: NRS July 2009 - June 2010. TGI January - December 2009.
Sex
The Mail can help you reach more men and women than many other newspapers or print publications.
Sources: NRS June 2009 - July 2010. TGI January - December 2009.
Vitamins
Mail readers are some of the highest consumers of vitamins and supplements in the UK.
- 2.5 million Daily Mail readers use vitamins or supplements. This figure is significantly higher than for any other national daily newspaper or any consumer magazine.
- 1.8 million Daily Mail readers take vitamins or supplements once a day or more. In fact Daily Mail readers are 30% more likely than an average UK adult to take vitamins or supplements once a day or more.
Sources: NRS July 2009 June 2010. TGI January - December 2009.
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